Funding Assistance for the MBKM Policy Research Program and Community Service
News from the Trisakti University Community Service Institution:
Funding assistance for the MBKM Policy Research Program and Community Service
Trisakti University has received funding assistance for the 2021 Private Higher Education Policy Research and Community Service (PKM) Based on Higher Education Research Results Program. The total funding assistance amounts to IDR 1,600,000,000 from the Ministry of Education and Culture Research and Technology for 4 Research Programs and 8 PKMs. One of the Research-Based PKM Programs is the Development of the Trisakti Online Entrepreneurship Application for Partners, namely the Bina Amanah Cordova Entrepreneurship Group and Prospective Entrepreneurs in South Tangerang, conducted by a team of lecturers and students from various study programs.
The Community Service Activity Based on Research Results is carried out by:
- Dra. Hartini M.M. (Chairperson/Management, FEB)
- Dr. Husna Leila Yusran M.M. (Member/Management, FEB)
- Richy Wijaya W., S.E., M.M., C.R.A. (Member/Management, FEB)
- Dr. Wegig M., S.sn, M.Hum (Member/Visual Communication Design, FSRD)
- Ir. Teddy Siswanto M.Si. (Member/Information System, FTI)
The implementation of this program involves active students:
- Ahmad Buchori (Development Economics, FEB)
- Supandi (Management, FEB)
- Abbraham Sahertian (Accounting, FEB)
- Azhar Rizki Zulma (Information System, FTI)
Photo by Trisakti University on Instagram
The research results conducted by Hartini, Wijaya, and Margaretha (2021) state that financial inclusion plays a crucial role in running a business, and product sales require attention. Introduction to digital marketing has also been carried out for several entrepreneurial groups, as done by Wijaya, Rahayu, and Hafiz (2020). To facilitate online transactions, Siswanto, Maripurwanto, and Syafudin (2021) introduced and provided training on the use of Odoo software, which can assist entrepreneurs in conducting transactions.
In the implementation of this PKM program, the team also collaborated with Vastu Prajna Vatayana as a creative industry with experience in animation, virtual reality, motion graphics, brand activities, and as a provider of applications for the Trisakti Online Shop.
The PKM was carried out in December 2021, conducting training and mentoring both offline in Cordova, Jl. Japos Raya No. 9 Pondok Jati Jurang Mangu Barat Pondok Aren South Tangerang, and online using the Zoom Meeting platform and WhatsApp Group.
Photo by Trisakti University on Instagram
Several training and mentoring sessions provided in this program include:
Application of the Business Model Canvas presented by Dra. Hartini, M.M., Dr. Husna Leila Yusran, M.M., Richy Wijaya, S.E., M.M., and students Supandi, Ahmad Buchori, and Abbraham Sahertian
Product photography using a mobile phone to improve product images presented by Dr. Wegik M., S.sn, M.Hum
Introduction to Information Systems and the Trisakti Online Application presented by Ir. Teddy Siswanto, M.Si. and Azhar Rizki Zulma.
The expected outcome of this program is an increase in the understanding of business management by partner entrepreneurs, followed by an increase in market share and sales. This activity was attended by more than 50 enthusiastic participants who aimed to enhance their understanding and skills to become successful entrepreneurs. The Chairperson of the Cordova Entrepreneurship Group H. Bowo Priyatno, CA, CPA hopes that this program will be carried out continuously to create independence and sustainability after the completion of this program.
This activity was made possible thanks to the support from the Secretariat of the Directorate General of Higher Education, Research, and Technology - Ministry of Education, Culture, Research and Technology of the Republic of Indonesia, which funded the entire Community Service activity based on the Implementation Contract of the Funding Assistance Program for the Merdeka Belajar Kampus Merdeka Policy Research and Community Service Based on the Results of Private Higher Education Research and Prototypes with Contract Number: 426/PPK/Kerma/PKS/2021.
Source: Trisakti News
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